Marketing Lead

at BitsBeat Kathmandu
  • Salary:40-50k
  • Experience:3
  • Type:Full Time
  • Job Level:Mid Level
  • Views: 507 views

Job Overview

  • Industry:Information Technology
  • Category:Marketing
  • Minimum Education: Bachelors in related field
  • Skills:Technical, Communication, Presentation,
  • Openings1
  • Job LocationKathmandu
  • Posted on:July 26,2020
  • Apply Before:October 23,2020

Job Summary

Marketing Lead is responsible for overseeing many aspects of a campaign throughout the entire lifespan of a product, service or idea.  In this position, you will work to develop marketing strategies and campaigns to increase company revenue and grow product awareness. 


Job Description


  • Setting up the Marketing dept. and preparing guidelines and processes for the marketing team.

  • Make strategy for the branding and promotion of the company's service and product.  

  • Prepare documentation, reporting and monitor/analyse the progress and achievement of the Business Development team.

  • Designing the marketing intern program to build the intern team.

  • Conducting research and analysing data to identify and define audiences

  • Help  produce reports, company brochures and related marketing materials and literature

  • Develop new marketing initiatives such as social media, events or crossover collaborations to strengthen engagement with target audience

  • Monitor corporate branding applications across the projects’ marketing materials to deliver quality corporate brand image consistently

  • Monitor market trends, analysis consumer markets activities to identify opportunities

  • Liaise with internal and external teams to ensure that tasks are completed and programmes are delivered on time 


Job Specification


  • Bachelor’s degree in marketing, communications, business administration or related field

  • Proven experience of 2-3 years 

  • Must have knowledge of local level products.

  • Software/Technology sales experience preferred

  • Experience selling email marketing/web-based software as a service (SaaS) applications a BIG plus



Other Specification


  • Solid knowledge of marketing techniques and principles 

  • Good understanding of market research techniques, statistical and data analysis method 

  • Thorough understanding of social media and Web analytics 

  • Excellent organisational and multitasking skills 

  • Strong documentation skill 

  • Creativity and commercial awareness 

  • Excellent communication skills both orally and written

  • Strong critical thinking and problem solving skills